Héctor Castillo - Fractional CIO & CMO
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Home / Services & Corporate Training
EXECUTIVE SOLUTION MATRIX

IT Infrastructure, Operational AI, and Commercial Acquisition

Engineered solutions designed to elevate your team's operational output and build highly profitable acquisition engines.

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1. Tech & AI Infrastructure

FRACTIONAL CIO PILLAR

Building your company's core technological backbone. We audit and optimize your CRM, connect operational tools via APIs, and architect intelligent automated workflows.

  • Deep CRM Integration (HubSpot, GoHighLevel, Salesforce)
  • Custom AI Assistants for Team Daily Operations
  • Automated Commercial Pipeline & Follow-up Protocols
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2. Growth & Paid Acquisition

FRACTIONAL CMO PILLAR

Strategy and execution of omnichannel paid advertising campaigns focused on genuine financial return (ROI), optimizing Customer Acquisition Cost (CAC) and Lifetime Value.

  • High-Performance Campaigns on Google, Meta & LinkedIn Ads
  • B2B & B2C High-Ticket Conversion Funnel Engineering
  • Sales Force Enablement, Pipeline Alignment & Objection Protocols
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3. In-Company Corporate AI Training

INTERNAL TEAM UPSKILLING

Hands-on corporate workshops (onsite or virtual) designed to equip your workforce with practical skills in Artificial Intelligence and modern automation tools.

  • Executive Training in Prompt Engineering & Large Language Models
  • Eliminating Repetitive Tasks in Team Daily Execution
  • Cultural Adoption of Enterprise AI & Productivity Ecosystems
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4. Strategic Diagnostic & Systems Audit

360° BUSINESS ASSESSMENT

Comprehensive evaluation of your current sales, marketing, and technological workflows. We identify critical revenue leaks and deliver a 90-day actionable roadmap.

  • Full CRM Architecture & Hygiene Audit
  • Sales Conversion Leakage Analysis & Pipeline Review
  • Tailored Scalability Blueprint & Technology Stack Plan
HANDS-ON WORKSHOPS

In-Company Artificial Intelligence Training Matrix

100% practical, hands-on workshop format (virtual or in-person) tailored to your industry and operational reality.

Workshop Level Core Curriculum & Skills Target Audience
1. Basic AI & Prompting Foundations of Generative AI, prompt architecture for business, ChatGPT & Claude executive usage, and safe data handling. Directors, managers, and operational administrative teams.
2. Intermediate Workflows Workflow automation with Make/Zapier, building custom GPT assistants, and integrating automated CRM responses. Sales teams, marketing managers, and operations personnel.
3. Advanced AI Creation Deploying autonomous agent pipelines, deep API integrations, custom local models, and enterprise security guardrails. Technical leadership, IT teams, and senior executives.
Special: Spokesmanship Workshop Executive communication, speech coaching, and strategic content creation for founders, executives, and brand leaders. Founders, CEOs, and designated corporate spokespersons.